The core competitive advantages of photovoltaic module manufacturers are mainly reflected in the following aspects:
Technological innovation advantage
High-efficiency battery technology Mastering advanced battery technologies such as TOPCon, HJT, and ABC can enhance the conversion efficiency of batteries, enabling modules to generate more electricity within the same area. For instance, AXcell's "full Screen" ABC module, through precise lamination and welding to eliminate cell spacing and other technologies, has increased the effective power generation area by 1.8% and achieved a mass production efficiency as high as 25%. The power of the same area leads TOPCon by 30-40W.
New material research and development: Research and application of new photovoltaic materials to reduce costs and improve performance, such as the tandem technology of perovskite materials and crystalline silicon. Trina Solar's perovskite tandem cells have achieved a photoelectric conversion efficiency of 34%, far exceeding that of traditional crystalline silicon cells.
Component design optimization: Improve the structural design of components, such as adopting multi-busbar, half-block, and shingled technologies, to enhance the reliability and output power of components, while reducing risks such as hot spot effects.
Product quality advantage
Strict quality control: Establish a complete quality management system, conducting strict quality inspection and monitoring from raw material procurement, production process control to finished product testing to ensure that products meet international and domestic standards, such as obtaining certifications like TUV and UL.
High reliability and stability: The product features excellent anti-aging, anti-corrosion, and anti-PID (potential-induced attenuation) properties, and can operate stably for a long time under various environmental conditions, ensuring the power generation efficiency and revenue of the power station.
Long warranty period commitment: We offer a longer product warranty period, such as 10 years, 25 years or even longer, demonstrating confidence in product quality and enhancing customer trust.
Cost control advantage
Scale effect: By expanding production scale, enhancing equipment utilization rate and production efficiency, and reducing the production cost per unit product, it gains a price advantage in market competition.
Industrial chain integration: Extending upstream to silicon materials and silicon wafers, or expanding downstream to power station development, system integration and other links, to achieve an integrated layout of the industrial chain, reduce procurement costs and transaction costs, and enhance overall profitability. For instance, Trina Solar controls upstream costs by increasing the proportion of self-supplied raw materials.
Production process optimization: Continuously improve the production process, enhance production efficiency, reduce raw material consumption and scrap rate, thereby lowering production costs.
Market and brand advantages
Global layout: Establishing sales networks and service teams on a global scale enables rapid response to the demands of customers in different regions, expands market share, and reduces the risk of a single market. For instance, Canadian Solar has established a global sales network with customers in over a hundred countries.
Brand influence: Through long-term market promotion and high-quality product services, a good brand image is established, brand awareness and reputation are enhanced, and customer recognition and loyalty are strengthened. For instance, in the Tier 1 photovoltaic module manufacturing supplier rating list of Bloomberg New Energy Finance, Huasheng has continuously won this honor, highlighting its brand influence.
Customer service: We offer high-quality pre-sale, in-sale and after-sale services, including technical consultation, system design, installation and commissioning, operation and maintenance support, etc., to meet customers' personalized needs and enhance customer satisfaction.
Talent and R&D advantages
High-quality R&D team: We have a high-quality R&D team composed of industry experts, doctors, masters, etc., possessing strong technological R&D and innovation capabilities, and being able to continuously launch new products and new technologies.
Industry-university-research cooperation: Carry out extensive industry-university-research cooperation with universities and research institutions, jointly conduct technological research and development and talent cultivation, and accelerate the transformation and application of technological achievements.
Research and development investment: Continuously invest a large amount of funds in research and development to maintain a leading position in technology and provide impetus for the long-term development of the enterprise.